相關閱讀資料

Pepall、Lynne,、Daniel Jay Richards與George Norman：《工業組織：當代理論與實踐》，俄亥俄州辛辛那提 西南學院出版社 1999年版(推薦，但非必需) 
Pepall, Lynne, Daniel Jay Richards, and George Norman. Industrial Organization: Contemporary Theory and Practice. Cincinnati, Ohio: South-Western College Pub., 1999. (Recommended, but not required)

Shapiro、Carl與Hal R. Varian：《信息規則：電子商務指南》，麻賽諸賽州波士頓 哈佛商學院出版社1999年版(推薦，但非必需)
Shapiro, Carl, and Hal R. Varian. Information Rules: A Strategic Guide to the Network Economy. Boston, Mass.: Harvard Business School Press, 1999. (Recommended, but not required)

Hanson、Ward A：《網絡行銷原理》，俄亥俄州辛辛那提 西南學院出版社2000年版(推薦，但非必需)
Hanson, Ward A. Principles of Internet Marketing. Cincinnati, Ohio: South-Western College Pub., 2000. (Recommended, but not required)

A&M唱片公司與Co-Plaintiffs向美國加州地方法院起訴Napster, Inc.
A&M Records and Co-Plaintiffs v. Napster, Inc. Ruling from United States District Court Northern District of California.

Anders, Jason.：《昨日舊愛：B2B網站熱潮繼而替代消費網站，事情越變越酷》，《華爾街期刊》 2000年10月23日 第8版
Anders, Jason. "Yesterday's Darling: Business-to-Business Sites Replaced Consumer Sites as the Hot Way to Go. Things have gotten considerably cooler." Wall Street Journal, 23 October 2000, R8.

Autor、David H：《網際網路勞動力市場》，《Mimeo》
Autor, David H. "Wiring the Labor Market." Mimeo.

Baye、Michael與John Morgan：《小範圍與大範圍的價格戰：來自某價格比較網站的實證》，《Mimeo》
Baye, Michael, and John Morgan. "Price Competition in the Small and in the Large: Evidence from an Internet Price Comparison Site." Mimeo.

Blanchard、Olivier與Mark Watson：《泡沫、合理預期與金融市場》，哈佛經濟研討學會1982年第887號論文
Blanchard, Olivier, and Mark Watson. "Bubbles, Rational Expectations and Financial Markets." Harvard Institute of Economic Research Discussion Paper 877, 1982.

《Broker.com》史丹福商學院EC-13案例
"Broker.com." Stanford Graduate School of Business Case EC-13.

Brynjolfsson、Eric：《IT界的生產力悖論：回顧與評估》，《ACM通訊》1993年11月第36期11號66-67頁
Brynjolfsson, Eric. "The Productivity Paradox of Information Technology: Review and Assessment." Commmunications of the ACM, v. 36, no. 12, December 1993, 67-77.

Brynjolfsson、Erik與Michael Smith：《網際網路上的消費者行為》，《Mimeo》
Brynjolfsson, Erik, and Michael Smith. "Consumer Decision-making at an Internet Shopbot." Mimeo.

Ellison、Glenn與Sara Fisher Ellison：《網絡上的搜索、困惑和價格彈性》，《Mimeo》
Ellison, Glenn, and Sara Fisher Ellison. "Search, Obfuscation and Price Elasticities on the Internet." Mimeo.

Clemons, Eric, Il-horn Haan, and Lorin Hitt：《網上旅遊中介間競爭的實質：經驗分析》，《Mimeo》
Clemons, Eric, Il-horn Haan, and Lorin Hitt. "The Nature of Competition among Online Travel Agents: An Empirical Investigation." Mimeo.

Coase、Ronald：《廣播電視界的行賄受賄》，《法與經濟學期刊》1979年10月第22期2號269-328頁
Coase, Ronald. "Payola in Radio and Television Broadcasting." The Journal of Law and Economics, v. 22, no. 2, October 1979, 269-328.

Defoe、Daniel：《遊遍大英全島》紐黑文 耶魯大學出版社 1991年版第102-107頁
Defoe, Daniel. A Tour Through the Whole Island of Great Britain. New Haven: Yale University Press, 1991, pp. 102-107.

Deneckere、Raymond與Preston McAfee：《受損商品》，《經濟管理策略周刊》1996年第5期149-174頁
Deneckere, Raymond, and Preston McAfee. "Damaged Goods." Journal of Economics and Management Strategy, v. 5, 1996, 149-174.

《美國汽車業的非居間化》史丹福商學院EC-10案例
"Disintermediation in the U.S. Auto Industry." Stanford Graduate School of Business Case EC-10.

Napster, Inc.證人Robert E. Hall的專家報告
Expert Report of Robert E. Hall, witness for Napster, Inc.

Fisher、Franklin與Kevin Neels：《電腦預定系統中顯示偏好的效果評估》，《個體經濟學(大陸：微觀經濟學)：理論與實踐的嘗試》第28章，Maarten-Pieter Schinkel 編輯，英國劍橋大學出版社，1999年版，450-483頁。
Fisher, Franklin, and Kevin Neels. "Estimating the Effects of Display Bias in Computer Reservation Systems." Chap. 28 in Microeconomics: Essays in Theory and Applications. Edited by Maarten-Pieter Schinkel. Cambridge, UK: Cambridge University Press, 1999, pp. 450-483.

Fogel、Robert W：《從鐵路到太空計劃》，摘自《鐵路和空間工程序論，歷史類比中的探險》，Bruce Mazlish編輯，麻賽諸賽州劍橋 麻省理工學院出版社1965年版
Fogel, Robert W. "Railroads as an Analogy to the Space Program." In The Railroad and the Space Program: An Exploration in Historical Analogy. Edited by Bruce Mazlish. Cambridge, Mass.: MIT Press, 1965.

Garber, Peter M：《鬱金香狂熱》，《政治經濟學期刊》1989年6月第97期3號535-560頁
Garber, Peter M. "Tulipmania." Journal of Political Economy, v. 97, no. 3, June 1989, 535-560.

Garicano、Luis與Steven N. Kaplan：《交易價格對於B2B電子商務的影響》，《Mimeo》
Garicano, Luis, and Steven N. Kaplan. "The Effects of Business-to-Business E-commerce on Transaction Costs." Mimeo.

Geurnsey、Lisa：《拍賣背後的力量》，《紐約時報》2000年8月20日第3份1頁1欄
Geurnsey, Lisa. "The Powers Behind the Auctions," New York Times, 20 August 2000, Section 3, p.1, col. 1.

Golder、Peter與Gerard Tellis：《先入為主：市場邏輯還是市場傳奇》，《行銷研究周刊》1993年第30期2號158-170頁
Golder, Peter, and Gerard Tellis. "Pioneer Advantage: Marketing Logic or Marketing Legend." Journal of Marketing Research, v. 30, no. 2, 1993, 158-170.

Goolsbee、Austan：《沒有邊際的世界：稅收對電子商務的影響》，《經濟學季刊》2000年第115期2號561-576頁
Goolsbee, Austan. "In a World without Borders: The Impact of Taxes on Internet Commerce." Quarterly Journal of Economics, v. 115, no. 2, 2000, 561-576.

Gordon、Robert J：《「新經濟」是否比那些偉大的發明更有意義？》，《Mimeo》
Gordon, Robert J. "Does the 'New Economy' Measure up to the Great Inventions of the Past." Mimeo.

Gort、Michael與Steven Klepper：《產品創新普及中的時間順序》，《經濟學期刊》1982年第92期367號630-653頁
Gort, Michael, and Steven Klepper. "Time Paths in the Diffusion of Product Innovations." The Economic Journal, v. 92, no. 367, 1982, 630-653.

Liebowitz、S. J.與Stephen Margolis：《答案的故事》，《法與經濟學期刊》1990年第33期1號1-26頁
Liebowitz, S. J., and Stephen Margolis. "The Fable of the Keys." Journal of Law and Economics, v. 33, no. 1, 1990, 1-26.

Lucking-Reiley、David：《網絡拍賣：賣什麼？怎麼賣？》，《Mimeo》
Lucking-Reiley, David. "Auctions on the Internet: What's Being Auctioned and How." Mimeo.

Lucking-Reiley、David與Daniel F.Spulber：《B2B電子商務》，《Mimeo》
Lucking-Reiley, David, and Daniel F.Spulber. "Business-to-Business Electronic Commerce." Mimeo.

MacKay、Charles：《大眾錯覺與群體狂熱》，波士頓 L.C. Page & Co., 1932/1852 第1-3章
MacKay, Charles. Extraordinary Popular Delusions and the Madness of Crowds. Boston: L.C. Page & Co., 1932/1852, chaps. 1-3.

Mazlish、Bruce. 《鐵路和空間工程序論：歷史類比中的探險》麻賽諸賽州劍橋 痲省理工大學出版社1965年版第VII-XV頁
Mazlish, Bruce. Preface to The Railroad and the Space Program: An Exploration in Historical Analogy. Cambridge, Mass.: MIT Press, 1965, pp. vii-xv.

Milgrom、Paul《經濟學家眼中的B2B交易市場》，2000年8月《Perfect.Com白皮書》
Milgrom, Paul. "An Economist's Vision of the B-to-B Marketplace." Perfect.Com White Paper, August 2000.

Morton、Fiona Scott、Florian Zettelmeyer與Jorge Silva Risso：《網上汽車零售》，《產業經濟期刊》2001年第49期4號501-519頁
Morton, Fiona Scott, Florian Zettelmeyer, and Jorge Silva Risso. "Internet Car Retailing." Journal of Industrial Economics, v. 49, no. 4, 2001, 501-519.

Napster Inc.向美國第九巡迴法庭控告A&M Records與Co-Plaintiffs-Appellees，上訴方Napster, Inc.的控訴陳詞。
Napster Inc. v. A&M Records and Co-Plaintiffs-Appellees. United States Court of Appeals Ninth Circuit. Appellant Napster, Inc.'s Opening Brief.

《1999年的網絡拍賣》史丹福商學院EC-7案例 第1-5頁
"Online Auctions in 1999." Stanford Graduate School of Business Case EC-7, pp. 1-5.

Posthumus、N. W：《荷蘭1636-1637年的鬱金香狂熱》，《經濟學與商業史期刊》1929年5月第1期3號434-466頁(摘錄438-439、444頁) 
Posthumus, N. W. "The Tulip Mania in Holland in the Years 1636 and 1637." Journal of Economic and Business History, v. 1, no. 3, May 1929, 434-466 (excerpt 438-439, 444).

《網上定價與品牌》史丹福商學院EC-8案例
"Pricing and Branding on the Internet." Stanford Graduate School of Business Case EC-8.

Reich、Leonard：《調查、專利和控制信息之困：大公司研究與工業調查的作用》，《工業歷史評論》1977年夏第51期208-235頁
Reich, Leonard. "Research, Patents, and the Struggle to Control Radio: A Study of Big Business and the Uses of Industrial Research." Business History Review, v. 51, Summer 1977, 208-235.

Resnick、Paul與Richard Zeckhauser《陌生網友閒的信用：eBay信用機制觀察》，《產業經濟期刊》 (即將出版) 
Resnick, Paul, and Richard Zeckhauser. "Trust Among Strangers in Internet Transactions: Empirical Analysis of eBay's Reputation System." Journal of Industrial Economics(forthcoming).

Robinson、Edward：《結局慘烈的戰役：Ariba與Commerce One為B2B競爭投下巨大賭注》，《商業2.0》2000年7月第11期
Robinson, Edward. "Battle to the Bitter End (to-End): Ariba and Commerce One are Placing Big Bets on Competing Visions of the B-to-B Economy." Business 2.0, 11 July 2000.

Robinson、Edward：《結局慘烈的戰役》2000年7月第11期
Robinson, Edward. "Battle to the Bitter End." Business 2.0, 11 July 2000.

Roth、Daniel：《遭遇eBay噩夢》，《財富》2000年6月第142期1號199頁(共11頁) 
Roth, Daniel. "Meet eBay's Worst Nightmare." Fortune, v. 142, no. 1, 26 June 2000, pp.199 (11 pages).

Stigler、George J：《經濟規則理論》，《貝爾經濟管理期刊》1971年春第2期1號3-21頁
Stigler, George J. "The Theory of Economic Regulation." The Bell Journal of Economics and Management Science, v. 2, no. 1, Spring 1971, 3-21.

Vanderblue、Homer：《佛羅里達的土地繁榮》，《土地與公共效益經濟期刊》1937年5月第3期2號 摘錄120-125頁
Vanderblue, Homer. " The Florida Land Boom." The Journal of Land and Public Utility Economics, v. 3, no. 2, May 1937, excerpt pp. 120-125.

White、Erin：《價格搜索引擎被認為會引發價格大戰。但為什麼此類情況並未發生？》，《華爾街期刊》2000年10月23日
White, Erin. "No Comparison. Shopping 'bots' were supposed to unleash brutal price wars. Why haven't they." Wall Street Journal, 23 October 2000.