相关阅读资料
Text and Materials
Required
Munter, Mary. Guide to Managerial Communication. 7th ed. Upper Saddle River, NJ: Prentice Hall, 2005. ISBN: 0131467042.
Harvey, Gordon. Writing with Sources: A Guide for Students. Indianapolis, IN: Hackett Publishing, 1998. ISBN: 0872204340.
Optional
Williams, Joseph. Style: Toward Clarity and Grace. Chicago, IL: University of Chicago Press, 1995. ISBN: 0226899152.
Kessler, Lauren, and Duncan McDonald. When Words Collide: A Media Writer's Guide to Grammar and Style. Belmont, CA: Wadsworth Publishing, 1999. ISBN: 0534561330.
Zelazny, Gene. Say It with Charts: The Executives Guide to Visual Communication. New York, NY: McGraw-Hill, 2001. ISBN: 007136997X.
Brent, Douglas. "Indirect Structure and Reader Response." The Journal of Business Communication 22, no. 2 (Spring 1985): 5-8.
Daly, John, and Isa Engleberg. "Coping with Stagefright." Harvard Management Communication Letter 2, no. 6 (June 1999): 1-4.
"Handling Q&A: The Five Kinds of Listening." Harvard Communications Update (February 1999): 6-7.
Von Hoffman, Constantine. "Getting the Most from Presentation Software." Harvard Management Communication Letter 2, no. 6 (June 1999): 7-8.
Barnes, Louis. "Managing Interpersonal Feedback." Harvard Business School Case. Cambridge, MA. 1989. Case No. 9-483-027.
Swift, Marvin H. "Clear Writing Means Clear Thinking Means." Harvard Business Review (January-February, 1973). Cambridge, MA. (Now also a Harvard Business School Case, No. 73111.)
Readings by Lecture Session
All readings listed in the table below are from Munter.
| 课 | 课程单元 | 阅读资料 |
|---|---|---|
| 1 | Introduction to Course Strategy and Structure |
Munter, Mary. "Introduction." pp. 2-17, 159. |
| 2 | Strategy and Structure (cont.) | Munter, Mary. pp. 18-25, 29-33. |
| 3 | Presentations | Munter, Mary. pp. 86-96, 102-103, 138-151. |
| 4 | Presentations (cont.) | Munter, Mary. pp. 108-137. |
| 5 | Listening/Giving and Receiving Feedback | Munter, Mary. pp. 152-155. |
| 6 | Writing | Munter, Mary. pp. 35-45, 51-68. |
| 7 | Writing (cont.) | Munter, Mary. pp. 69-85, 166-178. |
| 8 | Persuasion | |
| 9 | Effective Teamwork | Munter, Mary. pp. 97-101. |
| 10 | Team Meeting | |
| 11 | Cover Letters | Munter, Mary. pp. 161-165. |
| 12 | Interviewing | |
| 13 | Team Meeting | |
| 14 | Individual Conferences/Team Meetings | |
| 15 | Individual Conferences/ Team Meetings (cont.) | |
| 16 | Intercultural Communication | |
| 17 | Intercultural Communication (cont.) | |
| 18 | Report Writing | Munter, Mary. pp. 48-49, 160. |
| 19 | Media Relations: "Wildebeest" Case | Munter, Mary. pp. 106- 107. |
| 20 | Electronic Media | Munter, Mary. pp. 26-28, 46-47, 104-105. |
| 21 | Annual 15.279 Business Lunch at the Royal East | |
| 22 | Review of Strategic Communication: "Sunk in Sacramento" Case | |
| 23 | "Sunk in Sacramento" (cont.) | |
| 24 | Presentation on Reports | |
| 25 | Presentation on Reports (cont.) | |
| 26 | Presentation on Reports (cont.) | |
| 27 | Course Wrap-Up |
