本课程包括一套完整的
阅读资料以及总结自每周讨论的一系列
讲义。
This course features a complete set of
readings, and a series of
lecture notes from the weekly discussions.
本课程综览当前交通机构策略管理的概念、理论和观点。为交通运筹学和工程学的学生提供实务环境、领导才能挑战、策略以及当前在公众和私营交通机构中使用的管理工具的总体看法。所举案例涉及到下列概念、工具以及议题,并在公众以及私营部门中都有陈述:不同的决策制定模型、战略规划(例如,使用SWOT进行分析和场景开发)、利益关系人评价与分析、政府参与制定规范以及与交通企业合作、事故通讯、系统安全、变动管理以及全球化影响。
This class surveys the current concepts, theories, and issues in strategic management of transportation organizations. It provides transportation logistics and engineering systems students with an overview of the operating context, leadership challenges, strategies, and management tools that are used in today's public and private transportation organizations. The following concepts, tools, and issues are presented in both public and private sector cases: alternative models of decision-making, strategic planning (e.g., use of SWOT analysis and scenario development), stakeholder valuation and analysis, government-based regulation and cooperation within the transportation enterprise, disaster communications, systems safety, change management, and the impact of globalization.